• social media

    8 Things People Don’t Tell You About Social Media Marketing

    Social media marketing: Broken down   We have compiled eight secrets that are not mentioned in this industry as follows: 1. There is no easier way Social media is a marathon, not a sprint. The main thing people don’t tell you about social media is that there really are no shortcuts or “hacks”. It takes a lot of effort and analysis into growing an authentic, engaged profile. It is important to keep trying and testing- especially in getting to know your audience. None of this happens overnight. The only way to guarantee success is through consistent application of a strong social media strategy! 2. It is not as easy as…

  • Marketing, ideas
    campaigns,  Influencer marketing,  marketing strategy

    Interesting Influencer Marketing Singapore Campaigns 2018

    What is an influencer? It can be anyone with a large following across social media platforms (such as Instagram/Facebook). It can also be a well-known blogger or even a journalist. They are always on a lookout for brands and new content to generate, brands partnering with them will far more likely gain significant credibility and increase in ROI. Interesting Influencer Marketing Singapore campaigns Instagram has freshly defined the way users browse their feeds. Its no longer based on chronological order but now delivers posts in an order that it best feels meet a user’s’ browsing pattern. NTUC income’s “Retiring” campaign Mediacorp actress Rebecca Lim, who announced on her social media…