• instagram stories vs feed, social media marketing, influencer marketing
    instagram,  social media

    What’s the difference between Instagram stories and feed for Consumers?

    Instagram stories vs feed Instagram now has a billion monthly active users, as a marketer, it is good to understand what’s the difference, between how your target audience view Instagram Stories vs feed! Facebook knows what you need That’s why Facebook did a research and surveyed almost 10,000 people who use Instagram at least once a week from Brazil, Indonesia, the UK and the US. The research is summarised into a report which is linked at the bottom of this article. Their insights are really some good directional tips and below are some of the highlights.  Instagram stories vs feed People use Stories for more immediate, off-the-cuff content, while the feed…

  • instagram,  social media

    8 Online Personalities Worth Checking Out on Instagram

    Who to keep a lookout for on Instagram…? Alright, so you’re bored now, you decide to open up Instagram, scrolled through all the photos on your feed, viewed all the Instastories available, and reluctantly concede to the boredom that’s taking over you. 10 minutes later, clearly knowing you’ve just browsed it, your finger reflex unknowingly lands on the purplish rainbow square (or however you wanna describe it). Hands up, those who can relate to #boredomtakeover! You’re officially down with the InstaAddiction and you can’t help it. We totally get it. Instagram has tons of photos that fall into multitudes of categories. Pets…food…landscapes…fashion…entertainment…sports.…you name it. We’ve identified 8 personalities worth your…